Pay per head bookie services sites are known for providing the necessary sports betting software solutions to run and manage a private bookie business online. While that is a big part of the picture when it comes to pay per head products, there is also the service end of the equation.
When you sign on with a quality pay per head service, you gain access to a comprehensive business system to run and manage your own online book. You still control your betting board as well as your individual customer base. However, your pay per head provider handles the complete operational end of things.
It will process all the daily online transactions in a safe and secure manner. The operational system will provide reliable online service to both yourself as the bookie agent and to your entire customer base. The best way to think of your pay per head service is as a comprehensive business systems package that is designed to run and manage your bookie business online.
As a private bookmaker, one of your biggest edges against the big commercial online sportsbooks you still have to compete against is customer service. You can provide a much higher level of personal attention to each of your customer’s specific needs.
The commercial books are dealing with the masses. You are offering a specialized service that appeals to today’s sophisticated sports bettor looking for that added level of personal attention. The pay per head bookie services site you choose to partner with can have a major impact on this extremely important point of difference.
The top-rated PPH services have gone the extra mile in developing an in-house customer service team that comes from a sports betting background. While you will be working with this group on your business needs, they will also be a point of contact for your betting customers.
Given today’s advanced communication technology, most of this interaction can be conducted through email, text or a one-on-one chat service. However, the best PPH customer service departments still offer a live staff that can be contacted by a toll-free number 24 hours a day.
It remains vital that your betting customers can still put a voice and sometimes a face to the customer service you offer. As the bookie agent, you will always be the primary point of contact. However, you need the peace of mind in knowing that your efforts will always be backed by your pay per head site’s in-house team.
By presenting a united front to customer service, you can increase your edge against competition. Your customers need to be satisfied with your efforts as well as the efforts of your PPH site.
When these two elements work in unison, the results can be extremely positive. Betting customers will look forward to using your bookie services and they will be more than happy to recommend them to someone else.
This is why you still need to perform your due diligence when it comes to finding the right pay per head site. As mentioned, the best bookie services offer an in-house customer service team that is highly trained and highly educated when it comes to the online gambling industry. The right in-house team can add quite a bit of value to your entire bookmaking service.